Continuing the collaboration maintained since 2015 with the El Salvador Export Promotion Agency, PROESA, we developed a new project of business appointments with international buyers, which were successfully carried out the first week of December 2020.

The appointments with American buyers were made for 4 Salvadoran export companies in the food and beverage sector:

• Bazzini House
• Tropix Food
• Pahnas
• Provapan

To start the process, each exporting company had to complete the Export Check UP and send to the RGX team its Export Brochure. With this information a “Competitiveness Report” was prepared for each company, showing the main aspects that should be improved. 

To operate in a market as competitive as the United States, the strategic areas evaluated were:

• Seniority and Export Experience
• Human Resources for export
• Percentage of exports over total sales
• Evolution of Exports in the last 3 years.
• Export markets supplied
• Quality certifications
• Buyer support
• After Sales Service
• International Online Marketing
• Incoterms used to export
• Financing offered

Once the Salvadoran businessmen had completed the submission of the required information, the structuring and scheduling of meetings began, where in total each company held 4 meetings with buyers located in the states of California, Texas, Chicago, Florida, New Jersey, New York, Maryland and Georgia, who were interested in learning about the Salvadoran export supply.

The work was the product of a collaborative effort between PROESA and RGX that for the fifth consecutive year are continue working to achieve companies internationalization. It is expected that in the coming weeks the connected companies will be able to advance in negotiations aimed at finalizing purchases.

To learn more about our business planner service, email us at customerservice@rgxonline.com and a specialist from our team will contact you within 48 hours.